Archive for Octane

Denver’s Unleaded Group Adds Extra Octane to Web Design

Born as Unleaded Software in a basement in 1996, like so many of the earliest internet ventures, the Denver-based Unleaded Group has grown into an industry-leading web development company with over 40 staff members in offices in Denver and Ahmedabad, India and a client list spanning four continents. To highlight the company’s expanded capabilities and growth, the Unleaded Group launched a complete redesign of its website in June to a Responsive format.

Responsive Design is a process by which websites are coded as they’re built to recognize how an online shopper is connecting to the internet—by a desktop computer, cell phone or tablet. Once detected, the site’s contents automatically populate to fit the fit the appropriately-sized screen—from wide to mid-size to narrow. As growing numbers of shoppers do their shopping on the internet, companies like Unleaded work to maximize their clients’ exposure on search engines such as Google giving them the tools to convert those shoppers into buyers—the newest innovation being Responsive Design.

“Customers don’t want to shop on sites where they can’t use links and buttons without zooming or excessive scrolling, where images are too small to see, or where navigation is difficult or confusing—all things that happen when a website not built on a Responsive or mobile platform,” said Jarod Clark, founder and president of the Unleaded Group.

Google is behind the rush to go Responsive. The dominant search engine internet-wide, Google controls how online searches function. About 1 ½ years ago, Google announced the upcoming change that would require that websites be mobile or Responsive to appear on a list of search findings. Then in early 2015, Google made the switch, altering its algorithm to eliminate non-mobile or Responsive sites from any search conducted on a phone or tablet.

Statista.com, a statistics portal, announced “Worldwide mobile phone internet user penetration reached 73.4 percent in 2013. That number is expected to jump to 90+ percent by 2017.”

“By making its site adaptable (Responsive or mobile), a business guarantees itself a higher ranking in search results,” Clark noted.

Once a shopper lands on a website, it’s crucial that they’re able to move quickly to things that interest them and buy those things easily and securely. This becomes the job of Unleaded’s team of content managers and site developers. “On a website, especially on a small screen like a cell phone, a picture is literally worth a thousand words,” said Leon Averbukh, Unleaded’s Director of Digital Marketing. “By using strong images, we can help a shopper recognize things they want and quickly direct them to the products they want to buy.”

While there are several ready-made templates for building websites—platforms, in the trade jargon—Unleaded’s true expertise is in customized design for Magento, ExpressionEngine or hybrids of the two. “We integrate the best features of each platform to net a site that’s optimized for a customer’s specific needs,” Clark said.

Magento is the leading ecommerce platform, ExpressionEngine is Unleaded’s preferred content managed solution. “Magento is used to power some of the most respected online businesses—like e-Bay, for instance—and is the platform of choice for nearly every serious seller on the internet.” One of the earliest Magento affiliates, Unleaded boasts 11 Magento-certified developers on its staff. “We grew alongside Magento and are experts at integrating its robust e-commerce capabilities with other content management systems like Expression Engine and Craft for large and small clients alike.”

The Unleaded Group includes a solar-powered internet hosting company, Beanstalk Solar Hosting, as well as its Octane India division and was recently awarded Gold Star Certification from the Denver/Boulder Better Business Bureau.

For more information, contact:

Jarod Clark, President

The Unleaded Group

2314 Broadway

Denver CO 80205

(720) 221-7126

http://www.unleadedsoftware.com

http://www.useoctane.com

http://www.beanstalksolarhosting.com

jarod(AT)unleadedgroup.com


Related Fitness Press Releases

New XT-One Cross-Trainer from Octane Fitness Does it All With Remarkable Versatility


BROOKLYN PARK, Minn. (PRWEB) March 12, 2015

Continuing its impressive history of unmatched innovation in zero-impact cardiovascular equipment, Octane Fitness, LLC today introduces the new commercial XT-One cross-trainer at booth #1467 at the 34th annual International Health, Racquet and Sportsclub Association (IHRSA) Convention and Trade Show in the Los Angeles Convention Center. This all-in-one cross-trainer equips exercisers to walk, run, hike or climb for customized variety – all on one revolutionary machine.

“The XT-One offers a virtually infinite number of biomechanically correct movement patterns so exercisers can vary their motion and target different muscle groups for better results,” said Tim Porth, the EVP of product development and marketing. “Health clubs no longer have to pick and choose from all the different adaptations of an elliptical – this one does it all in one compact footprint.”

With 10 incline levels, the XT-One offers exercisers a choice of hiking or steep climbing, which can be selected and changed on the fly during workouts to maximize endurance, strength, power and calorie-burning. Plus, Octane’s trademark SmartStride® interactive ergonomics replicate walking, jogging or running by automatically adjusting the stride length from 20’-28” based on an exerciser’s pace.

Thirty resistance levels and 23 workouts challenge exercisers of every fitness level with variety and customization options, and Octane’s Workout Boosters – SmartStride, X-Mode™ and ArmBlaster – facilitate cross-training and specific muscle use. The exclusive CROSS CiRCUIT® program delivers combined cardio and strength interval training to optimize personalized conditioning effectiveness and efficiency.

With numerous choices for movement, intensity and programs, the XT-One is the ultimate cross-training and interval training machine, encouraging exercisers to capitalize on valuable variety to increase motivation and accomplish goals.

NeXT Generation of Interactive Displays

Health clubs can choose their technology levels on the XT-One to best meet their members’ needs:

    Console Options
        o    Smart Console – this top-of-the-line 10” capacitive touch screen entertains members with access to the Internet, apps, streaming video, music and more; also supports mobile device charging and incorporates asset management for club managers

        o    Standard Console – intuitive to navigate, this LED display with integrated capacitive buttons showcases all workout feedback; supports mobile device charging and will eventually include Octane’s free SmartLink™ app for customized workout regimens and progress tracking

    Entertainment Options
        o    Personal Viewing Screen (PVS) – a 15” wide screen adds television, movie and entertainment selections; comes with integrated keypad controls for a sleek, convenient solution that meets members’ expectations

        o    Wireless 900 Mhz Receiver – wireless TV receiver is compatible with Cardio Theater, BroadcastVision, MYe Entertainment and more

Premium Performance

Built with Octane’s smooth, ergonomically correct motion, heavy-duty construction and rigorous attention to quality, the XT-One uses a new linkage system for quieter operation and easier maintenance. And the machine is self-powered when equipped with the standard console.

The XT-One will be available in Q4 2015, with prices starting at $ 7,599.

Octane Fitness Background

Relentlessly fueled to reinvent zero-impact cardiovascular exercise, Octane Fitness has perfected the elliptical machine, introduced a new category with the xRide® recumbent elliptical, designed strength-infused cardio with the unique CROSS CiRCUIT®, created exercise in a new direction with the LateralX®, reinvented running with the Zero Runner®, optimized cross training with the XT-One™ that does it all and is leading smarter training with SmartLink™. Defined by standout innovations, and driven to deliver more effective, efficient and rewarding workouts, Octane is engineering elliptical domination.

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Find Octane at http://www.Facebook.com/OctaneFitness. Images are available; contact Julie King at 847.638.1582 or jking(at)octanefitness(dot)com. For more information, contact the company at 888-OCTANE4 (888-628-2634) or http://www.octanefitness.com. Octane Fitness, CROSS CiRCUIT, LateralX, SmartStride, xRide and Zero Runner are registered trademarks of Octane Fitness. All other trademarks are protected by their respective owners.







Related Exercise Program Press Releases

Octane Fitness and Twin Cities Orthopedics Sponsor Team USA Minnesota and Performance Training


BROOKLYN PARK, Minn. (PRWEB) February 26, 2015

Committed to delivering the best performance training products and programs for exercise and athletics, Octane Fitness, LLC and Twin Cities Orthopedics (TCO) have partnered as a silver level sponsor of Team USA Minnesota. Founded in 2001, Team USA Minnesota is dedicated to training post-collegiate distance runners to compete at elite levels, including Olympic participation, from distances of 800/1500 meters to the marathon.

“We are very excited to welcome Twin Cities Orthopedics and Octane Fitness as a silver level sponsor of Team USA Minnesota,” said Pat Goodwin, Team USA Minnesota president and founder. “This unique partnership provides our athletes with a wide range of health, preventative and training support, along with innovative equipment like the Zero Runner, at TCO’s new state-of-the-art facility in Eden Prairie.”

Using Octane Fitness’ unique Zero Runner, the physicians and physical therapists at TCO will provide complimentary gait analysis and performance-enhancing regimens to Team USA Minnesota athletes at the new TCO Sports Medicine Center in Eden Prairie, Minn.

“Octane’s mission is to fuel athletes and exercisers with the absolute best products that deliver results,” said Tim Porth, the EVP of product development and marketing. “As a Minnesota-based company, we are proud that our Zero Runner plays a role in boosting the performance of Team USA Minnesota athletes and the clients of TCO.”

“Having leaders in health care and training equipment collaborating and discovering new ways to reduce and prevent injuries in our best athletes will carry over into how we care for the everyday athlete, the prospective college athlete, and the people trying to prioritize their health and wellness,” said Chris Bailey, director of therapy at TCO.

To kick off the relationship, Team USA Minnesota athletes will share tips to run like the pros at the grand opening of TCO at 12982 Valley View Road in Eden Prairie, from 10 a.m.-2 p.m. on Saturday, February 28. The athletes will be available from 12 p.m.-2 p.m. The event also includes performance demos for golf, hockey, throwing and weightlifting; presentations from TCO clinicians on nutrition, injuries and sports medicine; and prizes and giveaways.

Zero-Impact Running

Unlike any other training machine, the Zero Runner has mechanical hip and knee joints that precisely replicate human biomechanics in running, with independent pedals that allow runners to utilize their natural running gait, just like outside. Users completely control their stride and pace, and the Zero Runner follows the runner’s movement through the initiate, pull-through, lift and extension phases.

For athletes, as well as recreational runners, the Zero Runner offers multiple benefits:

    Run without impact – runners can add mileage without risking overuse and injury
    Race preparation – longer runs can combine miles outside with Zero workouts to maximize stamina, maintain form and reduce impact
    Active recovery – the Zero Runner enhances conditioning but eliminates joint stress and “junk miles”
    Cross training – CROSS CiRCUIT®, which blends running with strength training and flexibility intervals enables runners to address weak links
    Longer career – the Zero Runner removes the harmful pounding that can limit longevity

Octane Fitness Background

Relentlessly fueled to reinvent zero-impact cardiovascular exercise, Octane Fitness has perfected the elliptical machine, introduced a new category with the xRide® recumbent elliptical, designed strength-infused cardio with the unique CROSS CiRCUIT®, created exercise in a new direction with the LateralX®, reinvented running with the Zero Runner® and is leading smarter training with SmartLink™. Defined by standout innovations, and driven to deliver more effective, efficient and rewarding workouts, Octane is engineering elliptical domination.

About Twin Cities Orthopedics

Twin Cities Orthopedics is an all-inclusive orthopedic, sports medicine and wellness provider. Our integrated team of more than 85 orthopedic physicians, 90 therapists and 55 athletic trainers work with athletes of all levels of skill and experience to provide superior quality care. Our world-class services and state of the art facilities provide support ranging from injury prevention, to rehabilitation and recovery, to immediate care. Whether you are working through an acute injury, motivated to optimize performance or in need of post-surgery rehab, our team of experts can help you achieve your ultimate goals and challenge even the most high-level athletes. Additional services span from outpatient care, imaging, orthotics and prosthetics to custom research based sports performance programs. With clinics located throughout the Twin Cities, visiting one of 25+ TCO locations is extremely convenient. Visit TCOmn.com to learn more.

About Team USA Minnesota

Team USA Minnesota is based in the Twin Cities of Minneapolis/St. Paul. Founded in 2001, the purpose of the training group is to improve the competitiveness of post-collegiate American distance running and to develop Olympians. The athletes, who compete nationally and internationally on the track, the roads and in cross country, are coached by Dennis Barker. For more information, visit the team’s web site at http://www.teamusaminnesota.org.

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Find Octane at http://www.Facebook.com/OctaneFitness. Images are available; contact Julie King at 847.638.1582 or jking@octanefitness.com. For more information, contact the company at 888-OCTANE4 (888-628-2634) or http://www.octanefitness.com. Octane Fitness, CROSS CiRCUIT, LateralX, xRide and Zero Runner are registered trademarks of Octane Fitness. All other trademarks are protected by their respective owners.







Related Workout Press Releases

Sport-Tiedje Names Octane Fitness Zero Runner


BROOKLYN PARK, Minn., USA (PRWEB) February 17, 2015

The unparalleled Zero Runner from Octane Fitness, LLC has been given the Gepard award for most innovative product of the year from Sport-Tiedje, one of Europe’s largest specialty fitness retailers. Debuting in 2014, the Zero Runner offers all the benefits of running but eliminates the stressful impact to the body.

“The Zero Runner is totally unique, and gives exercisers a way to run without repetitive stress to their bodies,” said Sebastian Campmann, managing director at Sport-Tiedje, which is based in Germany and has 22 stores in Germany, Austria, Switzerland, Denmark, Belgium and the Netherlands. “It has created a new category of zero-impact running, which will greatly benefit many people worldwide.”

The annual awards from Sport-Tiedje are determined by a jury of 25 people, including store managers and department heads, who evaluate hundreds of products to select winners in four categories: best supplier, best product, best service and most innovative product. Sport-Tiedje will present the award to Octane Fitness at the FIBO Trade Fair in Cologne, April 9-12.

Sport-Tiedje has more than 30 years of expertise in the fitness equipment business, with 270 employees and 6000 fitness products represented.

“Our partner for seven years, Sport-Tiedje is clearly a leader in the industry in Europe, and we are honored to again be recognized by these experts,” said Leo Schreuders, managing director of Octane Fitness’ subsidiary in Rotterdam. In 2010, Sport-Tiedje named Octane’s Q37 series of standing ellipticals the most innovative product.

Zero-Impact Running

The Zero Runner uses mechanical hip and knee joints that replicate human biomechanics in running, with independent pedals allowing runners to replicate their natural running gait, just like outside. Users control their motion throughout their run, and the Zero Runner follows the runner’s movement through the initiate, pull-through, lift and extension phases.

The Zero Runner offers multiple benefits:

    Run without impact – runners can add mileage without risking overuse and injury
    Race preparation – longer runs can combine miles or kilometers outside with Zero workouts to maximize stamina, maintain form and reduce impact
    Active recovery – the Zero Runner enhances conditioning but eliminates joint stress and “junk miles/kilometers”
    Cross training – CROSS CiRCUIT®, which combines running with strength training and flexibility intervals, provides the exercise selection, and runners focus on improving overall performance
    Longer career – the Zero Runner removes the harmful pounding that can limit a runner’s longevity
For more information and videos of the Zero Runner, see http://www.zerorunner.com.

Octane Fitness Background

Relentlessly fueled to reinvent zero-impact cardiovascular exercise, Octane Fitness has perfected the elliptical machine, introduced a new category with the xRide® recumbent elliptical, designed strength-infused cardio with the unique CROSS CiRCUIT®, created exercise in a new direction with the LateralX®, reinvented running with the Zero Runner® and is leading smarter training with SmartLink™. Defined by standout innovations, and driven to deliver more effective, efficient and rewarding workouts, Octane is engineering elliptical domination.

About Sport-Tiedje

Sport-Tiedje, which has its headquarters in Schleswig (Germany), is Europe’s largest retailer for home fitness equipment, and at the same time, one of the most prestigious online retailers for fitness equipment worldwide with 22 stores in Germany, Austria, Switzerland, Belgium, the Netherlands and Denmark. The company also supplies gyms, companies, institutions, sport clubs, hotels and physiotherapists with professional equipment. The offering includes fitness products of renowned manufacturers as well as high-quality own brands totaling to over 6,000 products. In the fiscal year 2013, the company generated a turnover of EUR 45.8 million. Sport-Tiedje employs approximately 270 people. For more information, visit http://www.sport-tiedje.com.

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Find Octane at http://www.Facebook.com/OctaneFitness. Images are available; contact Julie King at 1.847.638.1582 or jking(at)octanefitness(dot)com. For more information, contact the company at 1-888-OCTANE4 (1-888-628-2634) or http://www.octanefitness.com. Octane Fitness, CROSS CiRCUIT, LateralX, xRide and Zero Runner are registered trademarks of Octane Fitness. All other trademarks are protected by their respective owners.







Find More Fitness Press Releases

Octane Fitness New xRide


Brooklyn Park, Minn. (PRWEB) December 02, 2014

After reinventing seated exercise with the creation of the unprecedented xRide recumbent elliptical in 2008, Octane Fitness, LLC, has launched its new xRide series for home use, now featuring compatibility with Octane’s SmartLink app.

“The xRide is an outstanding way to cross train – and definitely one of the most effective ways to work the entire body while seated,” said Tim Porth, executive vice president of product development and marketing at Octane Fitness. “Now SmartLink adds customized workout regimens that motivate, add variety and drive results for every level exerciser.”

The three new xRide recumbent ellipticals feature an intuitive console that simultaneously displays all workout data, so users don’t have to toggle between screens to view progress. On the xR6xi model, Octane’s exclusive SmartLight technology shows exercisers how hard they are working, if they are in their target heart rate zone and when to prepare for the next interval during a Workout Booster. And exercisers who want to multi-task can take advantage of several placement options for a tablet.

The xR6xi is compatible with SmartLink, Octane’s intelligent, free app that connects to and controls the elliptical from an iPad®. Users choose from four workout categories – Lose Weight, Feel Better, Get Stronger and Athletic Performance – and specify a 30-, 60- or 90-day program, and SmartLink creates customized workouts geared toward exercisers’ goals, recalibrating if necessary to ensure progress.

SmartLink also adds coaching to the X-Mode™, Chest Press and Leg Press Workout Boosters to help exercisers focus on proper form during each interval.

For convenience, SmartLink can run in the background, so exercisers can watch a movie, surf the Internet or send email during workouts – while SmartLink keeps running. Bluetooth® 4.0 connects SmartLink to the xRide, as well as to other devices, such as heart rate monitors.

Exercisers can enter their individual data, favorite workouts and preferred feedback display into the app. Workout results are recorded in the app, so users can monitor progress and boast on social networks with the social share function. Be Fit tips and instructional videos on various Octane workouts are also included.

Free app updates add greater workout variety over time, helping exercisers to stay motivated.

Innovation That Fuels

Accommodating every exerciser, the Active Seat Position™ on the xRide has multiple height and tilt adjustments for comfortable customization.

Octane’s signature PowerStroke™ technology results in 23% more calories burned and 343% more glute activation than on a recumbent bike. The patented MultiGrip handlebars offer several positions to maximize comfort and fully engage the upper body for a total-body challenge, and stationary foot pegs enable exercisers to periodically isolate the upper body while resting the legs.

With 20 resistance levels to meet the needs of all users, the xRide equips exercisers to perform leisurely rides or go all-out with a variety of training routines, from Beginner to 30:30 Interval, a challenging athletic program.

The new xRide recumbent ellipticals are sold at specialty fitness retailers throughout the United States with MSRPs of $ 4,299 for the xR6xi, $ 3,899 for the xR6x and $ 2,899 for the xR4x. The free SmartLink app for the xRide will be available in December at iTunes® at http://bit.ly/octanesmartlink.

Octane Fitness Background

Relentlessly fueled to reinvent zero-impact cardiovascular exercise, Octane Fitness has perfected the elliptical machine, introduced a new category with the xRide® recumbent elliptical, designed strength-infused cardio with the unique CROSS CiRCUIT®, created exercise in a new direction with the LateralX®, reinvented running with the Zero Runner® and is leading smarter training with SmartLink™. Defined by standout innovations, and driven to deliver more effective, efficient and rewarding workouts, Octane is engineering elliptical domination.

# # #

Find Octane at http://www.Facebook.com/OctaneFitness. Images are available; contact Julie King at 847.638.1582 or jking(at)octanefitness(dot)com. For more information, contact the company at 888-OCTANE4 (888-628-2634) or http://www.octanefitness.com. Octane Fitness, CROSS CiRCUIT, LateralX, xRide and Zero Runner are registered trademarks of Octane Fitness. All other trademarks are protected by their respective owners.