Archive for Names

Retrofit Names Former Wrigley Exec Julie Goldman Vice President of Marketing and Product Management


Chicago, Ill. (PRWEB) April 10, 2015

Retrofit, the corporate weight management solution driving leading outcomes at the nation’s top employers, announces today that it has recruited former Wm. Wrigley Jr. Company global brand strategist and innovator Julie Newhouse Goldman to oversee marketing and product divisions at its Chicago, Ill. headquarters.

On the heels of the recent sales team expansion, the announcement marks a series of high-talent hires and steady growth for Retrofit. CEO Mary Pigatti brought in Goldman as VP of Marketing and Product Management to oversee the teams and assist with product innovation and marketing its targeted weight management solution for America’s largest employers.

“Julie’s experience in global marketing and strategic planning is a perfect compliment to our short-term and long-term strategic goals” said Pigatti. “Her track record as a results-driven innovator in health and wellness will allow us to bring next practices and first-in-class products to employers as part of a high-tech, high-touch solution.”

Goldman brings more than 20 years of global marketing, innovation, strategy and wellness experience to Retrofit. She previously served as Senior Director, Global Brand Strategy and leader of Global Wellness for the Wm. Wrigley Jr. Company. Prior to her role at Wrigley, she served as Director, Health and Wellness Marketing for PepsiCo. She also oversaw influencer programming and blue ribbon health and wellness advisory boards at Frito Lay, the Quaker Oats Company and the Clorox Company. Goldman is a graduate of The University of Notre Dame in South Bend, Ind. and received her M.B.A from The Anderson School at University of California, Los Angeles.

“The obesity epidemic is a global issue in need of a proven solution like Retrofit,” said Goldman. “I look forward to helping the leadership team capitalize on its steady momentum with employers and leading the Marketing and Product teams in further building the Retrofit brand and introducing new and enhanced Retrofit product offerings that meet and exceed the needs of our customers today and in the future.”

Retrofit is currently offered to employees at Google, Salesforce.com, DeVry Education Group, the American Hospital Association and more. The weight loss solution includes proactive one-on-one coaching, interactive video classes and expert moderated communities that work with cutting-edge mobile apps and devices.

The national weight management company has been making national headlines as it aims to deliver the most personalized, effective and sustainable results. In fact, 90% of its clients lose weight and 68% keep it off 18 months later. Retrofit clients are two times more satisfied than those on other weight loss programs, according to a recent customer satisfaction survey.

A Duke University study found that as an individual’s BMI rises, his or her healthcare costs skyrocket and each overweight or obese employee costs employers nearly $ 1,500 a year in added healthcare costs.

About Retrofit

Retrofit provides a science based, tech-enabled proven approach to weight loss, delivered with the human touch of multi-disciplinary certified wellness experts. Retrofit is the truly personalized, holistic weight management solution that transforms lives and workplaces. Retrofit expert nutritionists, exercise physiologists and behavior coaches help individuals and corporate employees address underlying behavioral issues, and close the gap between what they know and what they do, in order to help them lose weight and live a healthy life they love. Retrofit has raised $ 15.7 million in venture financing, led by Draper Fisher Jurvetson (DFJ). Cambia Health Solutions also participated. Retrofit can be found on the Web at RetrofitMe.com and by calling 855-4-RETROFIT. Follow the company on Facebook and Twitter at @retrofitme.







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Greenberg Traurig Names New Shareholders in Las Vegas Office– Peter H. Ajemian, Jacob D. Bundick, and Leslie S. Godfrey

LAS VEGAS (PRWEB) February 25, 2015

International law firm Greenberg Traurig, LLP announced the elevation of Peter H. Ajemian, Jacob D. Bundick, and Leslie S. Godfrey to shareholder in its Las Vegas office. Firmwide, Greenberg Traurig elevated 32 attorneys to shareholder and 20 to of counsel to its 2015 class. In addition, the firm also announced record financial performance for 2014.

Peter H. Ajemian focuses his practice on trademark, copyright, and entertainment law. He spent 10 years as a professional musician and is a published songwriter, having more than 40 songs placed in popular network and cable television shows, nationally released movies, and commercials. This experience as a professional songwriter and guitarist provides Ajemian with working knowledge from the artist’s perspective, in the development of songwriter publishing contracts and the establishment of copyrights. Ajemian received his J.D. from the University of Nevada, Las Vegas William S. Boyd School of Law and his B.A. from the State University of New York at Buffalo.

Jacob D. Bundick focuses his practice on litigation, operational matters, and regulatory compliance for the residential mortgage industry. Bundick advises and represents corporate and institutional clients in federal and state court and various arbitration proceedings regarding claims arising under the Truth in Lending Act, Real Estate Settlement Procedures Act, Fair Credit Reporting Act, Fair Housing Act, Fair Credit Collection Practices Act, and those based on state fair lending, collection, and deceptive trade practices. He also advises corporate and institutional clients in copyright and trademark infringement matters, commercial contract disputes, construction and insurance matters, and real estate transactions. Bundick received his J.D. from Washington University in St. Louis School of Law and his B.B.A. from Baylor University.

Leslie S. Godfrey focuses her practice on complex commercial litigation. She represents lenders in commercial loan workout, foreclosure deficiency actions, loan modification, short sale procedures, and bankruptcy. Godfrey also handles corporate and partnership dissolution litigation. Godfrey received her J.D. from the University of Utah College of Law and her B.A. from the University of Utah.

All three shareholders are committed to their community. Ajemian is on the board of trustees for the Nevada School of Art, Bundick is on the board of the Children’s Free Clinic and Substance Free Nevada, and Godfrey is the board of directors’ chairperson for the Henderson Symphony Orchestra.

“Those named to our class of 2015 represent the firm’s commitment to excellence in the delivery of legal services. They live the special culture that is Greenberg Traurig. Because of professionals like these throughout the firm, we have been able to remain committed to unmatched coverage of the United States. We also have a highly focused international expansion based on excellence and strength rather than simply geographical spread that in itself adds no value to our clients and which could dilute our quality, culture, and financial condition,” said Richard A. Rosenbaum, Greenberg Traurig’s CEO.

The firm appears in The BTI Client Service A-team 2015, 2014 and 2013 reports among The BTI Client Service 30, an elite group of 30 law firms most recognized, by clients, for providing excellent client service. It is also among the Power Elite in the 2014 BTI Client Relationship Scorecard report assessing the nature and strength of law firms’ client relationships.

About Greenberg Traurig Las Vegas

In Nevada, Greenberg Traurig counsels clients in appellate, construction, corporate and securities, entertainment, gaming, government law & policy, intellectual property, litigation, and real estate matters.

About Greenberg Traurig, LLP

Greenberg Traurig, LLP is an international, multi-practice law firm with approximately 1800 attorneys serving clients from 37 offices in the United States, Latin America, Europe, Asia, and the Middle East. The firm is among the Power Elite in the 2014 BTI Client Relationship Scorecard report, which assesses the nature and strength of law firms’ client relationships. For additional information, please visit http://www.gtlaw.com.







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Sport-Tiedje Names Octane Fitness Zero Runner


BROOKLYN PARK, Minn., USA (PRWEB) February 17, 2015

The unparalleled Zero Runner from Octane Fitness, LLC has been given the Gepard award for most innovative product of the year from Sport-Tiedje, one of Europe’s largest specialty fitness retailers. Debuting in 2014, the Zero Runner offers all the benefits of running but eliminates the stressful impact to the body.

“The Zero Runner is totally unique, and gives exercisers a way to run without repetitive stress to their bodies,” said Sebastian Campmann, managing director at Sport-Tiedje, which is based in Germany and has 22 stores in Germany, Austria, Switzerland, Denmark, Belgium and the Netherlands. “It has created a new category of zero-impact running, which will greatly benefit many people worldwide.”

The annual awards from Sport-Tiedje are determined by a jury of 25 people, including store managers and department heads, who evaluate hundreds of products to select winners in four categories: best supplier, best product, best service and most innovative product. Sport-Tiedje will present the award to Octane Fitness at the FIBO Trade Fair in Cologne, April 9-12.

Sport-Tiedje has more than 30 years of expertise in the fitness equipment business, with 270 employees and 6000 fitness products represented.

“Our partner for seven years, Sport-Tiedje is clearly a leader in the industry in Europe, and we are honored to again be recognized by these experts,” said Leo Schreuders, managing director of Octane Fitness’ subsidiary in Rotterdam. In 2010, Sport-Tiedje named Octane’s Q37 series of standing ellipticals the most innovative product.

Zero-Impact Running

The Zero Runner uses mechanical hip and knee joints that replicate human biomechanics in running, with independent pedals allowing runners to replicate their natural running gait, just like outside. Users control their motion throughout their run, and the Zero Runner follows the runner’s movement through the initiate, pull-through, lift and extension phases.

The Zero Runner offers multiple benefits:

    Run without impact – runners can add mileage without risking overuse and injury
    Race preparation – longer runs can combine miles or kilometers outside with Zero workouts to maximize stamina, maintain form and reduce impact
    Active recovery – the Zero Runner enhances conditioning but eliminates joint stress and “junk miles/kilometers”
    Cross training – CROSS CiRCUIT®, which combines running with strength training and flexibility intervals, provides the exercise selection, and runners focus on improving overall performance
    Longer career – the Zero Runner removes the harmful pounding that can limit a runner’s longevity
For more information and videos of the Zero Runner, see http://www.zerorunner.com.

Octane Fitness Background

Relentlessly fueled to reinvent zero-impact cardiovascular exercise, Octane Fitness has perfected the elliptical machine, introduced a new category with the xRide® recumbent elliptical, designed strength-infused cardio with the unique CROSS CiRCUIT®, created exercise in a new direction with the LateralX®, reinvented running with the Zero Runner® and is leading smarter training with SmartLink™. Defined by standout innovations, and driven to deliver more effective, efficient and rewarding workouts, Octane is engineering elliptical domination.

About Sport-Tiedje

Sport-Tiedje, which has its headquarters in Schleswig (Germany), is Europe’s largest retailer for home fitness equipment, and at the same time, one of the most prestigious online retailers for fitness equipment worldwide with 22 stores in Germany, Austria, Switzerland, Belgium, the Netherlands and Denmark. The company also supplies gyms, companies, institutions, sport clubs, hotels and physiotherapists with professional equipment. The offering includes fitness products of renowned manufacturers as well as high-quality own brands totaling to over 6,000 products. In the fiscal year 2013, the company generated a turnover of EUR 45.8 million. Sport-Tiedje employs approximately 270 people. For more information, visit http://www.sport-tiedje.com.

# # #

Find Octane at http://www.Facebook.com/OctaneFitness. Images are available; contact Julie King at 1.847.638.1582 or jking(at)octanefitness(dot)com. For more information, contact the company at 1-888-OCTANE4 (1-888-628-2634) or http://www.octanefitness.com. Octane Fitness, CROSS CiRCUIT, LateralX, xRide and Zero Runner are registered trademarks of Octane Fitness. All other trademarks are protected by their respective owners.







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BPI Sports Names Walt Freese as New President & Chief Executive Officer


Ft. Lauderdale, FL (PRWEB) November 11, 2014

BPI Sports, the fastest growing sports nutrition company worldwide, has added Walt Freese, a proven consumer products executive, with 35 years of brand building experience, as its new President & Chief Executive Officer. As the former CEO of Stonyfield Farms, Ben & Jerry’s, and Celestial Seasonings, Mr. Freese has accumulated a long track record of building iconic brands while delivering exceptional growth in revenue and earnings. He successfully transformed Ben & Jerry’s from a $ 240 million business into an international juggernaut with over $ 500 million of revenue through the disciplined execution of strategic initiatives, product innovation, transformative marketing strategies and operational improvements that characterize world class organizations.

“I am absolutely thrilled to be a part of such a dynamic company. BPI’s passion for fitness and nutrition permeates the organization from its enthusiastic team, to its high quality, industry leading product portfolio,” said Walt Freese. “It has all the ingredients necessary to become the premier brand in sports nutrition in the US and globally. I look forward to building on the company’s already strong foundation and cutting edge products like 1MR Vortex™, Whey HD™ and Funnbar™. Our goal is to establish BPI as an iconic, global, multi-channel business with unparalleled innovation, that not only includes superior product options for the existing sports nutrition consumer, but also new products that reach historically underserved consumers, distribution channels and markets.”

“We are proud to have Walt join our team. His success building iconic brands has been complemented by a strong focus on operational excellence in marketing, sales, supply chain and all support functions, driving a more efficient and effective organization. Walt will play a huge role in BPI’s worldwide expansion in the years to come,” said James Grage, Executive Vice President and Co-Founder. “His ability to help define and build brands like Ben & Jerry’s will make BPI Sports an even bigger player in today’s growing fitness market.”

Mr. Freese has had great success building both domestic and global businesses. He has experience in public and private companies, as well as private equity. Moreover, with an energizing and transparent leadership style, Walt builds strong teams and high-engagement cultures that give each and every employee a stake in the company’s success. He takes great pride in creating an atmosphere where employees pull together to accomplish great things – and achieve levels some might have thought impossible.

“This is the perfect opportunity to align myself with a company with similar interests and goals,” Mr. Freese added. “I have been a fitness enthusiast since age 12, starting with weight lifting and evolving in to playing football, wrestling and track, competing in triathlons, challenging myself with rock and ice climbing and continuing a rigorous workout schedule six days a week . I continue to workout regularly while incorporating BPI products into my regimen. As the CEO at Ben & Jerry’s, I had a world-class gym built for the company, brought in personal trainers, nutritionists and massage therapists, leading the company to be named the ‘Fittest Company’ in the State of Vermont. This mentality and lifestyle is already instilled within the walls of BPI. The employees live what they preach by taking the products and using the company’s state-of-the-art gym daily. It’s a great atmosphere that I feel very fortunate to be a part of.”

BPI Sports

BPI Sports, based in Hollywood, FL, is a leading developer, formulator and marketer of branded sports nutrition supplements, primary for athletes and bodybuilders, sold through leading specialty retailers and distributors. For additional information, please visit http://www.bpisports.net.