Archive for Expansion

CES 2015: MEElectronics Announces Expansion of Premium Headphone Range

City of Industry, CA (PRWEB) December 29, 2014

MEElectronics, premier manufacturer of wired and wireless headphones, earphones, and audio accessories, will expand its sports, wireless, and high-fidelity products lines with five new releases at CES 2015.

Air-Fi® Touch Bluetooth Wireless Headphones with Touch Control

The Air-Fi Touch wireless headphones transform the listening experience from ordinary to extraordinary with high-tech design, sophisticated styling, and exquisite sound quality. A sleek, minimalist look is achieved by using a touch control interface, which allows the user to control volume and playback by swiping across the headphone’s Touch Control panel. Taking advantage of Bluetooth 4.0 technology with support for aptX and AAC HD audio codecs, the Air-Fi Touch delivers bold sound with deep bass and superb clarity. A folding on-ear design with 24+ hours of battery life, built-in headset functionality, and the ability to be used both wired and wirelessly provides all-day mobility and convenience.

Air-Fi® Rumble Enhanced-Bass Bluetooth Wireless Headphones

Combining substance and style, the Air-Fi Rumble delivers deep, powerful bass with a refreshing design and the convenience of Bluetooth wireless technology. Advanced 40mm drivers are fine-tuned for power, dynamics, and clarity, creating an exhilarating audio experience perfect for today’s music. The on-ear design provides a comfortable and secure fit to keep up with active lifestyles while vented ear cushions keep ears cooler during long listening sessions. Striking lines and bold color combinations further add to the appeal of the headphones. For maximum versatility, the Air-Fi Rumble can be used wired as well as wirelessly.

M6 PRO Noise-Isolating Musician’s In-Ear Monitors

Designed in collaboration with touring musicians, the M6 PRO is an all-in-one audio solution for stage, gym, and street. Flexible over-the-ear memory wire conforms comfortably and securely to the ear while seven pairs of eartips provide a personalized fit. Precise driver movement is achieved with a super thin 5µm driver diaphragm and aluminum voice coil, delivering clear, full-range sound with deep, yet balanced bass and crisp detail reproduction. Engineered for real-world reliability, the M6 PRO features detachable, replaceable cables and sweat resistance. The spare headset cable (included) incorporates microphone, remote, and universal volume control for phones and tablets while the in-ear fit and Comply™ foam eartips reduce external noise, enabling safer listening volumes. With a lifetime replacement program, the M6 PRO delivers unprecedented value in in-ear monitors.

Sport-Fi® X7 Bluetooth Wireless Sports In-Ear Headphones with Memory Wire

Engineered for active lifestyles, the Sport-Fi X7 combines high-definition wireless sound with secure, locked-in fit, providing unparalleled freedom of movement. Incorporating Bluetooth 4.0 with Multipoint functionality and support for the aptX and AAC HD audio codecs, the Sport-Fi X7 is the most advanced Bluetooth in-ear headphone on the market, yet still weighs in at less than half of an ounce, making it the ultimate workout companion.

Pinnacle P1 High Fidelity Audiophile In-Ear Headphones

The Pinnacle P1 high-fidelity earphones utilize an advanced moving coil transducer and patented acoustic diffuser to achieve a flat frequency response from the lowest lows to the highest highs, recreating music tracks with maximum clarity and resolution for the ultimate concert-in-your-head experience. Built to last, the Pinnacle is made of a zinc alloy that is stronger than aluminum and lighter than stainless steel, and features interchangeable, replaceable cables. The unique ergonomic design can be worn two different ways and fits all ears comfortably.

The Air-Fi Touch and Air-Fi Rumble headphones will be available at and from nationwide online retailers in January of 2015. For availability information on other new releases, contact MEElectronics or visit the MEElectronics booth at CES 2015 located at:

Las Vegas Convention Center

Booth 20761, South Hall 1

Las Vegas, NV, USA

Jan. 6-9, 2015

About International CES

The International CES is the world’s gathering place for all who thrive on the business of consumer technologies. Held in Las Vegas every year, it has served as the proving ground for innovators and breakthrough technologies for more than 40 years—the global stage where next-generation innovations are introduced to the marketplace.

Twitter: @intlCES | Facebook: | Instagram: | YouTube:

About MEElectronics

Born out of a passion for music, MEElectronics has a goal of delivering Musical Enjoyment to Everyone. For more than five years, MEElectronics headphones and earphones have won acclaim from casual listeners and audiophiles alike. MEElectronics is committed to providing the best user experience, audio performance, and value with every product, all backed by industry-leading customer service.

Web: | Twitter: @MEElectronics | Facebook:

For further information please contact:

Cheryl Shieh

Public Relations Manager



Mike Jones

Director of Internet Marketing



Lakeside Fit Body Boot Camp Announces Expansion and Grand Opening Event for January 10, 2015

Hartland, WI (PRWEB) December 11, 2014

The new Lakeside Fit Body Boot Camp location, a 5,000 square foot facility that doubles the previous 2,500 square foot building, will be opening in Hartland just a few buildings from its original position. An event will be hosted to celebrate the growth on January 10, 2015.

Fit Body Boot Camp is the nation’s fastest growing indoor fitness boot camp franchise with hundreds of locations worldwide; the Lakeside Fit Body Boot Camp’s doubling in size is a perfect representation of the brand’s global growth. The company’s founder and CEO, Bedros Keuilian, attributes the radical development to what he calls his Unstoppable Fitness Formula, a system utilized by each individual Boot Camp location.

Lesa Gutenkunst, owner of Lakeside Fit Body Boot Camp, is excited to share the news with her community and encourages anyone curios about the Boot Camp fitness style to come and check out the newly outfitted facility. “I am more than excited about the move,” she said while discussing the new opportunities this expansion will make possible, “because now we are able to have the extra space and expanded hours needed to provide the perfect environment for our members to get in shape.” She also assures her clients that the highly demanded and popular Lakeside Fitness signature program, the 45 Minute Fat-Burning workout, will be the featured service within the new 5,000 square foot Boot Camp location.

Gutenkunst explains why the move was necessary and how the new facility will allow her to help even more individuals from within her community: “Our Boot Camp members will be getting a whole new workout experience! Having a bigger studio means more equipment for more dynamic Boot Camp sessions including TRX suspension trainers, pull-ups, and much more. We are also expanding our hours to include more session times, launching both beginner and active adult sessions, and will now be offering yoga sessions with Victoria Wilde.”

The Grand Opening event will be held at the new Hartland Location and will feature a charity drive for the Soul of Africa organization. Gutenkunst and the Fit Body Boot Camp staff, along with Soul of Africa, ask event attendees to bring pairs of shoes to donate to the charity organization.

More information about the event, offered membership programs, and an entire schedule of new workouts is available on the Lakeside Fit Body Boot Camp website.

About Lakeside Fit Body Boot Camp:

Lakeside Fit Body Boot Camp is a part of the Fit Body Boot Camp family of indoor fitness boot camps, whose global goal is to engage 20% of the world’s population in a healthy and fit lifestyle by the year 2020. Lakeside Fit Body Boot Camp is owned and operated by Lesa Gutenkunst. Gutenkunst is committed to helping members of the Hartland community set and accomplish their own health and fitness goals.

For more information about Lakeside Fit Body Boot Camp, please call (262) 336-5902, visit their website at

or their Facebook page at

Xtend Barre

New York, NY (PRWEB) December 10, 2014

Xtend Barre®, the revolutionary international fitness method that uses a traditional ballet barre to provide a full-body workout, announces the expansion of their franchising efforts in New York and Miami with additional markets in the near future. Xtend Barre® will be inviting new franchisees to join the existing network of 50 franchisees in 16 markets. The franchising opportunity is open to individual owner/operators as well as multi-unit business developers who would like to diversify their business networks to include the ever-growing health industry.

A worldwide fitness industry leader in Barre, Xtend Barre® has shown impressive growth with over 182 licenses awarded in 18 countries, and the brand expects to add 75 franchisees to their system over the next three years.

Xtend Barre® is a trend-setting business model within the global fitness industry, which provides unparalleled investment opportunity and is one of the fastest growing industries today.

Xtend Barre® is a leader in their niche market of barre workouts and part of a booming boutique fitness market, making it a simple business model to operate and develop. Xtend Barre® offers individual owner/operators and multi-unit business developers the chance to be a part of this thriving market, while being connected to a widely popular worldwide brand with robust corporate support.

Xtend Barre® studios offer the classic Xtend Barre® 55-minute class geared to challenge bodies of any age, gender or fitness background. Additionally, each studio has the option of offering 11 variations of the classic Xtend Barre® class, including Babies on Board, Xtend Barre® Stick Fusion, and Xtend Yoga Fusion. Franchisees also have access to quarterly content refreshment, online continuing education and continuing education workshops.

Due to these unique offerings, Xtend Barre® is quickly becoming a leading franchisor and licensor of group exercise studios and cutting-edge fitness content on a global scale, as well as one of the fastest growing companies in the women’s centric group training and entertainment category.


Originally launched in Florida in 2009 by professional dancer Andrea Rogers, the Xtend Barre® workout combines the amazing results of dance with the principles of strength and safety in Pilates. In just over three years, Xtend Barre® has rapidly expanded to over 170 locations around the world. The Xtend Barre® workout has been sought after by national spa and fitness centers and Pilates devotees from the U.S., Australia, Brazil, Paris, London and Canada. Clients range from new enthusiasts to seasoned fitness pros and include men, women, teens, Pilates practitioners, professional athletes, celebrities, and dancers. The Xtend Barre® method is best summarized by a long-time client: “If Pilates sculpts your body, Xtend Barre® chisels it.”


We are able to arrange one-on-one interviews with the following members from Xtend Barre®.

Xtend Barre® Founder, ANDREA ROGERS.

Xtend Barre® International Director and Studio Owner of Sydney and Drummoyne, AUS, ROCKELL WILLIAMSON-RUDDER.

Xtend Barre® Marketing Director and Studio Owner of Rochester Hills, MI and Scripps Poway, CA, ANGIE NOBILE.

Xtend Barre® Studio Owner of Brooklyn Heights, NY, KRISTINE STORIE.

For more information, please visit:

Twitter – @Xtend_Barre

Instagram – @xtend_barre

Facebook – @XtendBarre

Media Contact: Flora Theden of Brandsway Creative


Office: 212.966.7900

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Peltz Shoes Announces Business Growth & Expansion of Online Shoe Store and Local Retail Locations

Clearwater, FL (PRWEB) December 16, 2014

Peltz Shoes announced today that the corporate headquarters and warehouse will soon be moving to a new, larger, facility in early 2015. Peltz has recently purchased the previous Staples building located at 10900 US Hwy 19 N, Clearwater, FL 33764. The decision to move the corporate headquarters is in an effort to support the rapid growth of Peltz Shoes stores, staff, and inventory to fulfill the growing number of loyal Peltz Shoes customers. Peltz will be expanding from a 14,224 sq. feet facility to a 61,156 sq. foot facility. The increase in size will assist in creating more office space for the growing staff and the consolidation of both warehouses to make it the singular fulfillment center for the stores and the online website where they sell shoes and accessories at Peltz Shoes feels this move is critical in order to honor the company’s core values: Caring for each other, Caring for our customers, Caring for our community, Caring for the Vendors, and Caring for the company.

With this project, Peltz Shoes is helping to keep and create jobs in Pinellas County. They have carefully chosen a trusted group of companies to make this move a successful and smooth transition. Crown will provide and install storage racks, shelving, wire decks, and entry rails. The flooring will be entrusted with Bolyu Commercial Carpet and Luxury Vinyl Tile. Bright House Networks will be responsible for the digital cable, communications, and fiber optics. In addition, all telecommunication needs will handled by Tampa Bay Telephone. For their alarm and monitoring system Peltz Shoes has partnered with EMG, another family owned and operated business. ConServ will be handling all of the lighting needs for the offices and warehouse. All of the air conditioning for the building will be provided by BCH mechanical. E. M. Phillips Construction Company, who specializes in commercial construction, will be doing the build-out. In efforts to provide continual efficiency and dependability, Peltz will be teaming up with Charlie Strange at The Solution Associates to create the new Warehouse Management System. Finally, Peltz Shoes will be working with Frye Engineering to integrate their layout with the new warehouse management system.

About Peltz Shoes

Peltz Shoes is a multichannel merchant of high quality, styled and comfort oriented footwear at a fair price. In 1957 Peltz Shoes first location opened in St. Petersburg, FL and has provided customers “A perfect fit” every time by providing sizes, service, savings and selection to their customers. Peltz Shoes carries products from more than 150 top brands including Clarks, Sperry, Merrell, New Balance, Asics, Rockport, Ecco, Dockers, Naot, La Plume, Josef Seibel, Kenneth Cole, BOC and more.

The modern 9,000 to 15,500 square foot retail stores house over 250,000 pairs of shoes. The quality of the products and the knowledge of the staff are the reason that Peltz Shoes is the #1 shoe store in Pinellas County since 1957. Peltz Shoes has retail locations in St. Petersburg, Clearwater, Brandon, Bradenton, Sarasota, Ft. Myers Florida, and online at

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CallFire Announces International Expansion With Acquisition Of FireText

Santa Monica, Calif. (PRWEB) December 05, 2014

Santa Monica, Calif., December 4, 2014 – CallFire, Inc., the cloud-based text and voice platform that helps organizations communicate with their target audiences, today announced the acquisition of FireText, a UK-based company offering powerful SMS marketing tools to reach and engage with customers. The acquisition will expand CallFire into the European market and allows for a continued focus on communications platforms for both small and enterprise level businesses.

“FireText caught our eye as they’ve been successful in not only growing their company but also helping shape the market overall in the UK,” said Ron Burr, CEO of CallFire. “This acquisition is an important move for CallFire as it marks our expansion into the international marketplace with a highly successful brand already known among UK-based businesses of all sizes. With a product that aligns well with the CallFire suite of products and a skilled management team, we believe that the similarities across both organizations will make this a seamless cultural fit.”

FireText has developed a unique method of tracking customer response and conversion from SMS messages, which CallFire intends to leverage and make available to all customers, both in the U.S. and abroad. FireText has successful integrations with a large range of companies, including Eventbrite, Constant Contact, and Zendesk. The platform has been designed with usability as the core focus, allowing customers to easily send, schedule, and manage their SMS campaigns with ease. Owner-managed, corporate, government, and healthcare enterprises alike use FireText daily to manage their customer communications. Additionally, CallFire will now have the capability to service multi-national brands who have the need to message constituents on both the North American and European continents.

“Joining the CallFire family of brands will allow us to tap into the expertise of a seasoned executive team, as well as leverage increased tech and marketing resources,” said James Huff, Director and Co-Founder, FireText. “The synergies created by joining our organizations will allow us to service an entire European community seeking to tap the power of SMS marketing.”

Founded in 2010, FireText has been led by a passionate team of executives who have been recognized for their entrepreneurial spirit by the Cornwall Business Awards, Business Insider and HUB.

About CallFire

CallFire provides phone and text services to help organizations of all sizes efficiently communicate with customers, prospects and other constituents through its CallFire and EzTexting brands. The CallFire self-serve platform is intuitive enough for the smallest organization or startup, while also robust enough for the Fortune 500. Over 200,000 customers have relied on CallFire since 2006. For more information, visit

About FireText

FireText is a leading provider of SMS marketing in the UK. Their powerful web-based platform was launched in 2010 to offer the most powerful text marketing platform for businesses of all sizes. The brilliantly simple-yet-powerful online platform allows you to send & schedule SMS text messages within seconds. Messages can be individually personalized with a click of a button. Links (URLs) can be tracked using the intelligent text tracking tool and full delivery reports can be instantly viewed and downloaded. Contacts can be uploaded and managed with ease or pulled via API directly from 3rd party software. For more information, visit