Phoenix, AZ (PRWEB) December 04, 2014
The Center for Entrepreneurial Innovation (CEI) has been named one of the newest affiliates of HubSpot’s “Jumpstart” program, which provides the inbound marketing and sales software at a fraction of the cost for eligible startups enrolled in (or recently graduated from) incubators and accelerators from across the country.
With more than 11,500 customers in 70 countries, HubSpot is predicated on the inbound marketing philosophy of attracting, engaging and delighting customers through the creation of valuable content. This approach helps grow businesses through qualified lead generation, which is a very appealing feature for the Phoenix-based business incubator and its Executive Director Jeff Saville.
“Inbound marketing has already been made easy through HubSpot’s software tool, and now it has been made more accessible and affordable for entrepreneurs through Jumpstart,” Saville said. “This is a tremendous resource for our clients as we continue to help them expand the promotional reach of their businesses.”
Patty Johnson, the founder and CEO of OneClickMed, is one such company enrolled as a client company of the CEI incubation program, and she is ready to see the positive changes that HubSpot can bring to her marketing efforts.
“I’m excited for HubSpot to help us with our marketing campaign. It’s very important for us to track and have analytics but most importantly for us to grow customer engagement,” Johnson said.
Eligible companies must match a set of business requirements, including membership in or recent alumni of an approved incubator or accelerator program, in order to gain access to the software at a 90% discounted rate for the first year.
HubSpot Sales Director Dan Tyre says CEI was a great fit for the program because of its excellent portfolio of startups as well as its array of valuable services and resources.
“Both HubSpot and CEI are dedicated to helping companies grow,” he said. “CEI offers a variety of essential services to companies who are innovating in biotech, healthcare, technology and manufacturing with world-class facilities, access to Maricopa Community College resources, helpful management advice and connections to the entrepreneurial community that can help young companies scale.”
Other participants of Jumpstart include Techstars, Y Combinator, and 500 Startups.
An initiative of the Maricopa Corporate College, the Center for Entrepreneurial Innovation is a community-based business incubator located on the campus of GateWay Community College in the heart of Discovery Triangle. With funding from the US Economic Development Administration, City of Phoenix and Maricopa Community Colleges, CEI provides targeted business services and proactive business support to create a systematic link between technology development, compelling markets and opportunities; entrepreneurial and managerial talent development; early stage capital sourcing; and education and training, interns, coaching and business counseling.